Exhibition PureAustrianDesign Landing in London

Featuring about 100 examples of Austrian design, the exhibition PureAustrianDesign Landing in London presented itself in London's Old Truman Brewery as part of the "100% East" design fair, a sister event to the renowned 100%Design London fair.

As a complement to the exhibition, the PureAustrianDesign Lounge displays further aspects of the Austrian culture: design, music and business, featuring a variety of publications, projections and AudioFurniture, the soundtrack of the PureAustrianDesign experience.

The PureAustrianDesign Lounge is furnished with high-profile products by Austrian companies, ranging from the parket floor, lighting and seatings to the furniture for the coffee bar and the PR zone, giving this area an elegant and comfortable ambience.

HARD FACTS

• location : 100% EAST, Old Truman Brewery, East London
• date of event : September 21 to 24, 2006
• attendance : 18,000 visitors
• volume : 15 design companies, 43 designers and/or design studios
• 550 m2 of exhibition area

The PureAustrianDesign Lounge: A place to meet and delve into Austrian culture

The Press Area within the PureAustrianDesign Lounge

Tags: exhibition | pure austrian design